Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Rumor: Sony PlayStation Phone to Come Out This Winter
Oct 27th
Speculation has it that Sony will release the new PlayStation Phone, an Android-powered device that represents the next evolution of its top-selling PlayStation Portable (PSP) series. Here’s a leaked image of the phone. Engadget writes that the PlayStation Phone will…
likely (boast) Android 3.0 (aka Gingerbread), along with a custom Sony Marketplace which will allow you to purchase and download games designed for the new platform. The device snapped up top (and in our gallery below) is sporting a 1GHz Qualcomm MSM8655 (a chip similar to the one found in the G2, but 200MHz faster), 512MB of RAM, 1GB of ROM, and the screen is in the range of 3.7 to 4.1 inches…the handset does indeed have a long touchpad in the center which is apparently multitouch, and…it’s still bearing those familiar PlayStation shoulder buttons.
You can also plug in a memory stick.
The PlayStation Phone will let users download apps and games from the Sony Marketplace. This could be a big financial boon for Sony, especially if the PlayStation Phone gains the kind of traction that the PSP series has. I don’t see any reason that it won’t. Even if Sony makes the PlayStation Phone expensive, it has a solid enough fan base that the product will probably sell well.
The PSP Go already came with Skype, so the PlayStation Phone would simply up the ante on an already popular, capable device. The pervasive gaming potential of this device could be a huge selling point. Imagine meeting a rival or partner in, say, an airport waiting area, and teaming up to play Resident Evil 5 with another PlayStation Phone owner? Or playing one of the Grand Theft Auto series while sitting on a bus?
This is all, of course, assuming that the PlayStation Phone is more than a mere rumor. The Washington Post’s Rob Pegoraro says don’t get your panties in a twist about this phone yet:
Unless Sony has an exceptional software emulator or compatibility layer up its sleeve, this hybrid won’t run existing titles without a rewrite. Its earlier attempts at smartphones, while technically impressive at times, have gone nowhere in the market. So have earlier attempts at building gaming-first phones, such as Nokia’s epically failed N-Gage.
He points out, correctly, that Apple’s white iPhone has been delayed until next spring, and could simply be code for Verizon iPhone. But building all this hype certainly isn’t hurting Apple or Sony (or, if yesterday’s rumors rang true, Apple-Sony).
View full post on Business Pundit
Come on, Small Businesses, Get ‘App-y!
Oct 12th
Whether on the browser or on mobile devices, app-mania has taken over. Consumers are looking for the next great app that will make their lives easier–and smart, nimble small businesses are happy to comply. In fact, from sales gurus to sports communities, small businesses are quickly realizing the power that apps give them to increase awareness of their business, help them reach a new audience, improve customer engagement and even drive revenue.
Whether a business chooses to develop apps for the Web, a mobile app platform, or both depends on their specific business goals, user base and budget. For Reby Sky, owner of the fan site NYGiantsGirl.com, a browser app was the best choice for her online fan base. Sky is a self-proclaimed “Super Fan” of the New York Giants and is also an on-air host for SportsRev.TV and Sirius/XM Radio. During the off-season, Sky found it challenging to maintain fan attention for her shows and website.
Seeking an inexpensive and easy way to connect with fans online at any time of year, she developed a Web app that offers fans the ability to quickly access the New York Giants website, view Sky on Facebook and YouTube, and shop for women’s football apparel and accessories. To date, there have been more than 800 installs of her Web apps. Through the NY Giants Girl Community Toolbar App and NY Giants Girls App, Sky is now able to retain fan attention during the off-season and keep them clamoring for more.
Feed Their APP-etite
Small businesses can also extend their reach and attract new audiences through exposure in one of the growing app stores or marketplaces. App marketplaces provide unprecedented exposure to a wide audience.
Marketplaces such as the Google Apps Marketplace, Conduit App Marketplace and others promote apps to a pre-qualified audience of interested consumers. By adding an app to a marketplace (which is free to do), SMBs expose their content, product and services to a new and vast audience of potential users. In addition, app distributors and marketplaces are developing more advanced monetization opportunities to allow publishers to earn profits with their apps.
Consider the example of Topix. An aggregator of localized news, Topix was seeking a way to provide more personalized service to its users and encourage them to spend more time participating in its online community. Topix developed a Web app that delivers localized news content right in users’ browsers, making the news more relevant and accessible and encouraging user interaction.
The Topix App became wildly popular when Topix decided to distribute it in the Conduit App Marketplace, which gave them exposure to more than 250,000 Web publishers and 170 million users. This exposure helped Topix attract nearly 4.5 million app users in less than one year.
App Savvy
In the end, the big question is whether apps can help drive sales. When thought of as a marketing tool, the sales model is easier to understand. Apps provide an introduction to a business, product or service. They provide value to the user and help the business forge a strong connection with that user. In turn, when the user is ready to make a purchase, they’re more likely to buy from that business.
Take the experience of Sam Richter of WarmCallCenter.com, author of the top-selling book Take the Cold Out of Cold Calling. Richter created several apps that provide his customers with important content such as links to tools, Web sites and his tips. The Web apps help keep his content top of mind and, in his own words, are “a core component of my business.” Since launching his app toolbar in 2008, Richter reports that his revenue has increased by 337 percent.
From creating consistent exposure for NYGiantsGirl.com, reaching a wider audience via an app marketplace like Topix, or driving real sales and revenues like WarmCallCenter.com, each of these small businesses was able to achieve specific goals through apps. SMBs seeking new, cost-effective and beneficial methods for expanding their businesses should consider these examples and think about how their business can “get ‘app-y.”
Come on, Small Businesses, Get ‘App-y!
View full post on Small Business News, Tips, Advice – Small Business Trends
Steven Johnson: Where good ideas come from
Sep 25th
 |
Http://www.ted.com People often credit their ideas to individual “Eureka!” moments. But Steven Johnson shows how history tells a different story. |
|
||||
View full post on Home Wealth Project Riot!
Mad Capsule Markets – Come | Listen to Free Music Online | honesong
Sep 24th
| #rock #hardcore #electronic The Mad Capsule Markets – Come. [Current soundtrack: The Mad Capsule Markets - "Come."] |
|
||||
View full post on Home Wealth Project Riot!
Social media come of age in business world
Sep 22nd
| Law firms, consumer products companies and financial services firms are beefing up their social media staff as Twitter,… |
|
||||
View full post on Home Wealth Project Riot!
Wild ideas come and go at RDO Camp – NHL
Aug 20th
| There were some sober, subtle ideas that could be adopted relatively soon. There is a lot of support for the hybrid icing rule, for instance. |
|
||||
View full post on Home Wealth Project Riot!
Richard Mize: With social media, try being sociable first; the technology will come to you
Aug 7th
| Since so many people are pitching in their 2 cents, here’s mine on the basics of success on Facebook, Twitter, that old workhorse Blogspot and other social media. |
|
||||
View full post on Home Wealth Project Riot!
Blackberry OS 6 To Come To The Bold 9700, Bold 9650 and Pearl 3G
Aug 3rd
 |
RIM just announced OS 6, a new version of the OS that includes social media management, RSS feed incorporation, and a new Universal Search tool. |
|
||||
View full post on Home Wealth Project Riot!
Media innovation must come from the free market
Jun 19th
| I had dinner last month in San Francisco with a cultural rebel, a young Internet activist friend of mine with fashionably subversive views about media. |
|
||||
View full post on Home Wealth Project Riot!
Daily Worth: Profits Come From Business Models, Not Ideas
May 7th
 |
DailyWorth is a daily email about money for women — delivering practical tips, empowering ideas and the occasional kick in the pants. |
|
||||
View full post on Home Wealth Project Riot!
