Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Small Business News: Small Biz Connection
Aug 24th
Small business connection has always been a key component of success, connecting with customers, with prospects, with partners, with suppliers. But in a new digital world the tools of communication have evolved into vast networks allowing small businesses to reach far beyond their home town, their broader community, even sometimes beyond their home country to a global community of diverse composition. Entrepreneurs who see these connections merely as a way to advertise as they did in the old media of television or radio are missing a much bigger picture. Small business connections are as important as ever, but in some cases they are larger, more powerful and reach further than ever before. How are you connecting with your small business today?
Getting Connected
Promoting your business blog. One of the most basic ways to make small business connections with the new tech tools available to just about every entrepreneur today is with the blog. But having a big, successful blog promoting what you hope will be a big successful business may start by thinking very small. Cindy Lavoie explores the paradoxical world of successful blog marketing in this post. Sound Web Solutions Blog
Reaching out to community. Though career consultant Greg Fry is speaking mainly to job seekers here, most or all of his advice is equally applicable to small business owners attempting to reach out and get connected using tools like LinkedIn in an increasingly interconnected world. Follow Greg’s ideas and ask yourself how each point might apply to building connections for your small business. Bloggertone
Creating a tribe of your own. Here Niall Devitt goes one step further in part two of a tutorial on building your own online group. Beyond networking and making connections with others, at some point you’ll want your own followers too. A larger group can make it easier to spread your message and share ideas and in the end is better for your personal and business branding as well. Bloggertone
Social Strategies
It can’t happen here? Well, actually, maybe it can. Think your small business won’t face the scrutiny of a BP or a Toyota? As John Sternel points out…”even if you’re not on the radar of 60 minutes or the NBC Nightly News, social media today puts you on their radar even if you bake cookies in a little town. Understanding Marketing
Where to begin. You know you need a social media strategy in an increasingly connected business universe. To ignore the tools of this new marketing and PR medium will loose you business and opportunities at best and could end up costing your business its brand, reputation and core market at worst. So, when approaching social media, where do you get started? And how do you develop an approach that’s right for you? Noobpreneur
Tools & Traits
Learning the basics of content marketing. A new connected world has also led to a new kind of marketing. And that marketing is based on drawing your potential customers and clients in and calling them to action. How has a new connected world informed and transformed the world of marketing forever? The basics can be found in a simple strategy for a non-profit community in this case study. Content Marketing Institute
The more things change, the more they stay the same. Despite all the technological changes that transform how we build the communities critical for our small businesses today, how much of what we do remains the same as the bedrock basics of building a community (or a business) have always been? Quite a lot actually, argues Jeremiah Staes, who also compares the qualities of a community to those of a classic Motown group in this inspiring post. Portage Digital Media
Use crowdsourcing to build your business. Sure, BizSugar.com is our baby here at Small Business Trends. We own and operate the site and are proud of the content being built there. But communities like BizSugar also represent another way businesses can become connected, locate resources and reach relevant audiences like never before. Are you searching out the social media communities in your niche market that can transform your small business? BizSugar Blog
Brave New World
Are you too connected? Host David Siteman Garland talks to Charlie Gilkey of Productive Flourishing about dealing with one of the most important technology tools that launched the digital revolution. Are you overwhelmed with e-mail in a way that is actually damaging your productivity? Greater connectivity comes with a price. Here’s how to regain control. The Rise To The Top
Technology: Changing small business forever? After a post about the importance of connections that would never have been possible before the emergence of the social media, we are forced to ask ourselves the question. Is technology changing small business forever? In his post, Joel Libava does a bit more musing on our behalf, but, of course, the answer is obvious. The Franchise King
Small Business News: Small Biz Connection
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Weekly Social Media Tech Socials – Media Tech Connection
Aug 23rd
| Social Media Club this month is not doing so much social media related theme in their gathering this month, though they are taking part in another… |
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Tony Hayward, Bob Dudley, and the Weird Russian Connection
Jul 27th
Tony Hayward is stepping out of the role of CEO at BP, but he’s not exactly getting thrown to the curb. According to ABC, “he will receive a year’s salary, worth $1.61 million, and he’ll also keep his approximately $17 million pension fund. He will also take a job at a BP outpost in Russia.” That is, he will become a board member at TNK-BP, BP’s joint venture with Russian oligarchs.
Ah, the Russia thing.
BP’s new CEO, Bob Dudley, went into hiding in 2008, when he was leader of TNK-BP, after teeing off oligarch shareholders (from NPR):
…Dudley didn’t provide an exemplary showing in his other recent big experience in the limelight — his 2008 dust-up with four Russian oligarchs who are BP’s partners in TNK-BP, a Russian company that accounts for some 20 percent of BP’s global oil production and more than 10 percent of its profit. Dudley was CEO of TNK-BP when a dispute with the oligarchs broke out in 2008, and he ended up leaving Russia to what was politely called seclusion in an undisclosed location. More bluntly, Dudley fled and was hiding out. Early this year, the partners attempted to explain away the row as just one of those things — a warm spin on events described by the Wall Street Journal’s Greg White — but the CEO doesn’t go incommunicado for several months in a normal business disagreement.
The oligarchs are over the dispute, according to Bloomberg:
In 2008, workers seconded by BP were barred from working in Moscow, while the successor to the Soviet KGB raided its office and an employee was charged with industrial espionage. In the end, Dudley fled the country, citing “sustained harassment” amid court battles and labor and tax inspections.
Moscow-based TNK-BP accounts for about a quarter of BP’s production, a fifth of reserves and about a tenth of earnings. In 2008, TNK-BP’s partner AAR, a group of companies owned by German Khan, Mikhail Fridman, Viktor Vekselberg and Len Blavatnik, called for Dudley’s ouster in a dispute over strategy at Russia’s third-biggest oil company, alleging he ignored their interests. Dudley denied the charge.
“I sent Bob my congratulations today,” TNK-BP shareholder German Khan said. “We also welcome the possibility that Tony Hayward will be named to the board of TNK-BP,” Khan said. “We think he’s highly qualified specialist and was the victim of a subjective situation.”
So Hayward will be sent to Russia, hopefully in a peaceful manner, to help out with 25% of BP’s production. Dudley, who failed in Russia, will be sent to the US to deal with Washington and a leaky 40% of BP’s production. Sounds like BP likes both of these guys, but the oil spill forced the company to swap them out.
Will Hayward go from US whipping boy to the Russian oligarchs’ darling? It may depend on how much the oligarchs like cost-cutting. According to the AP:
Not long before he took over, Hayward told a conference that BP needed to change its leadership style because it was “too directive and doesn’t listen sufficiently well.” He said he was concentrating on “closing the performance gap” with rivals such as Royal Dutch Shell.
Hayward stripped out layers of management and costs across a stumbling and bloated business, improving its refining efficiency and putting the firm on a stronger footing to weather a global downturn.
BP’s market position improved and its reputation was rehabilitated. Cost-cutting, which saw around 7,500 positions axed, led to savings of around $4 billion.
The BP situation in the US, despite the CEO thing, is still uncertain. Let’s see how the public reacts to Mississippi boy Dudley.
View full post on Business Pundit
Sky turns on set-top box internet connection
Jun 4th
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Sky will turn on its set-top boxes’ internet connection in the fourth quarter of this year and employees will begin testing the service this month, The… |
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Social Media Ethics is Simple: Disclose Your Material Connection
Apr 24th
| The Washington Post ran an article on how tech lobbyists in Washington are using social media. They confuse the issue and ignore clear guidelines… |
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The Bristol Connection – Bristol Business Network
Feb 18th
| A business social network for Bristol and surrounding areas… May I ask who took those lovely photo’s please. Thanks NBM New Beats… |
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Social Media Tactics Help Drive Brand Searches
Feb 12th
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Recent studies point to a strong connection between social media marketing and tactics such as paid search. This means that companies need to… |
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