Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Video Creation Course – Make Traffic Getting Promo Videos
May 2nd
Video Creation Secrets was engineered from the ground up to help you quickly and easily create your own top-notch promotional videos And use them to begin generating free traffic from the search engines.
Video Creation Course – Make Traffic Getting Promo Videos
The Content Inspiration and Creation Rules
Dec 15th
The Content Inspiration and Creation Rules
This content from: Duct Tape Marketing
Marketing podcast with Ann Handley and C.C. Chapman (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen)
The need to produce lots of educational content is a given these days – I’ve written about both how to find inspiration and how to create a systematic approach to content generation in recent posts.
I think, perhaps, most people get this idea so the focus is turning squarely on practical ways to get this done. For this week’s episode of the Duct Tape Marketing Podcast I visit with Marketing Profs Chief Content Officer, Ann Handley and Internet Marketing Expert and Founder of Digital Dads, C.C. Chapman about their new book Content Rules.
The title of the book has an obvious double meaning – as in these are the rules and dude, content ruuuules (think Wayne and Garth) – and it’s one of the first books that really does lay out the path for how, when and why to produce content that will help you achieve your marketing objectives in this information crazed world we find ourselves living.
And since this is a book and podcast about content I thought I would share a list of other content about the book:
- Marketing Over Coffee’s Special Interview with C.C. Chapman
- Beyond the Book: Content Gets a Rules Book
- Levite Chronicles: 5 Questions with C.C. Chapman
- Trafcom News Podcast 100: Content Rules!
- Carol Roth: 5 Questions with C.C. Chapman
- Your Blog Voice is Hoarse
- Convince & Convert: Demystify Content Marketing with Content Rules
You can listen to the show by subscribing the feed in iTunes or a variety of other free services such as Google Listen (Use this RSS feed) or you can buy the Duct Tape Marketing iPhone app. (iTunes link – Cost is $2.99) or Android app and listen to the show as well as about ten past shows on your phone.
View full post on Small Business Marketing Blog from Duct Tape Marketing
Sluggish Small Business Job Creation in October
Dec 2nd
There was enough research released by various sources this month to make it necessary to do a bit of sifting, instead of having to desperately comb through my various sources to find enough material for this monthly post. That’s a problem I wish I had more often.
Employment scene snapshot
Here’s something you don’t see as often as you might expect: Intuit’s Small Business Employment Index and ADP’s National Employment Report more or less agree for the month of October. Fancy that!
In their respective November reports, Intuit says small business employers created 44,000 jobs in October; ADP says they created 43,000 jobs.
We have to assume these are net jobs, since the numbers are not labeled either net or gross. In any event, this news qualifies as one of those glass-half-empty-or-half-full deals, since this level of job creation isn’t enough to get the labor market looking healthier. Nonetheless, it’s certainly a lot better than job losses.
In fact, you might say it’s something else to be thankful for.
How’re we doing?
The answer to that question always depends on who you ask, of course, and this month the questionee was the World Bank.
The answer: about the same.
According to the World Bank’s latest annual Doing Business release, Singapore leads the international pack when it comes to ease of doing business for entrepreneurs, with Hong Kong, New Zealand, the United Kingdom and the United States rounding up the top five.
Given our national fetish for being top dog in everything, you might think somebody in Washington would care that we’re playing fifth banana to countries like Singapore and New Zealand. But, alas, no.
Or maybe what I should say is that, if anybody in Washington does care, they are being uncharacteristically quiet about their concern.
And, on everybody’s favorite subject, Paying Taxes, a separate report finds that 40 economies made it easier to pay taxes this year (the United States was not one of them).
On the other hand, next time you are cursing the government while doing your taxes, consider this: “[a]round the world, on average, the case-study company faces a total tax rate (percentage of profit paid out in taxes) of 47.8 percent. The company also spends 282 hours a year to comply with tax laws.”
Tell us something we don’t know
One of the most peculiar things about research findings is that they often “establish” things that those of us in the small business trenches already know.
Readers of The Journal Blog found out earlier this month, for example, that newly released research from Vistaprint uncovered the startling fact that about 75 percent of microbusiness owners say they aren’t interested in growing their businesses beyond micro size. Now, there’s a shocker, huh?
So, here’s another one, courtesy of the SBA Office of Advocacy: Rural small businesses don’t have the same access to affordable broadband service as urban small businesses.
Senator John Kerry (D-MA), former chair of the Senate Committee on Small Business and Entrepreneurship, summarized this research well when he said in a press statement that businesses in rural areas “are at a distinct disadvantage compared to businesses in big cities because fewer providers are offering less bandwidth at higher prices.”
The culprit, evidently, is a lack of competition. Of course, if you really want to find out what the deal is there, the smart thing to do would be to examine what the barriers to entry are in the rural broadband field. My hunch is that you’d discover all sorts of anti-competitive collusion between the incumbent telecom and cable giants and the federal government.
But, hey … what do I know?
Sluggish Small Business Job Creation in October
View full post on Small Business News, Tips, Advice – Small Business Trends
50+ Social Media, Web Development and Content Creation Job Vacancies
Oct 6th
 |
This week and every week, Mashable features its coveted job board listings for a variety of positions in the web, social media space and beyond. |
|
||||
View full post on Home Wealth Project Riot!
Social Network Content Creation Has Plateaued [STUDY]
Sep 28th
 |
With 500 million people using Facebook and Twitter seeing more than two billion tweets per… one would assume that social media usage is skyrocketing. |
|
||||
View full post on Home Wealth Project Riot!
The Creation and Promotion of Social Media Content
Sep 20th
| The concept of promoting the content you create in the world of social media. Content marketing is one of the best strategies when it comes to garnishing… |
|
||||
View full post on Home Wealth Project Riot!
Manage Your Business Taxes With Wealth Creation for Small Business Owners
Sep 18th
“Let me tell you how it will be.
There’s one for you, nineteen for me.
‘Cause I’m The Taxman.
Yeah, I’m The Taxman.”
– “Taxman,” The Beatles
OK, while no one wants to confront a taxman like The Beatles’ “Taxman,” it is clear that with business comes profits, and with profits comes taxes. But it’s complicated figuring out the best way to retain earnings to not only maintain business wealth, but also handle essentials such as employee payroll, funding retirement programs and offering affordable health insurance.
To give you an initial review of the consequences of various financial decisions, read Wealth Creation for Small Business Owners by James Cheeks. An adjunct graduate business professor at Pace University, Cheeks has crafted an assured guide based on his years offering legal and tax advice for small businesses. Wealth Creation is a splendid a la carte guide for figuring out what financial moves can lead to increased wealth. I picked up a review copy while researching a recent finance book, and felt the tips would be good ones to share with small businesses, family-run firms and solopreneurs.
Chart your way to retaining capital
The book offers 75 tax advantage strategies in all, each truly a good aid and based on rules in effect as of late 2009. The book has a unique organization system for these strategies called the Wealth Opportunities Audit (WOA). The Wealth Opportunities Audit is a chart that matches each offered strategy with situations that the reader may be in or considering. Need help establishing health care for employees? Try Health. Don’t know what a SIMPLE (Savings Incentive Match Plan for Employees) is? Go to Strategy 6. Additional topics include family, retirement, expansion, equipment, succession planning and business premises.
This arrangement allows readers unfamiliar with tax concerns to quickly find actions that can be refined, while also allowing those who are more seasoned the ability to cherry-pick subjects as needed. Sweet.
Who will benefit from the strategies offered?
- Family-owned firms looking to transfer a business or wealth within the family
- Business looking to add heath care and insurance benefits
- Startups operating from home
- Owners who are considering retirement plans
- Entrepreneurs considering equipment purchases or arrangement of specific assets
While the book does focus on retaining wealth, the strategies are not presented in a cheesy make-money-now style. For example, Cheeks addresses the suggestion to add a family member:
“Lots of people tell the entrepreneur to put his kid on the payroll. It’s a way, they say, to shift tax on what the kid is paid from parent to kid…But let’s get real about what it’s worth. The tax saved is trivial in most cases, because the kid’s work is trivial…Take on family members who are capable to do work you’d otherwise pay someone else for.”
Cheeks reasonably anticipates the changes ahead, though without a lot of detail. When discussing health care, for example, Cheeks does note that health care regulations change is anticipated for 2013 (he provides a link for updates). Finally, Cheeks is good at recommending methods business owners can use to compensate themselves in a business, and states in plain English the thought behind each strategy.
While it is a short guide, Wealth Creation for Small Business Owners offers enough help and flexibility for business owners in many different situations who are seeking tax breaks. The standard footnotes apply here: Seeking advice for specific tax concerns is always wise. But this book will aid those discussions that will lead to serious wealth growth.
Manage Your Business Taxes With Wealth Creation for Small Business Owners
View full post on Small Business News, Tips, Advice – Small Business Trends
Video Creation Mastery – A Look Into Where Internet Marketing Is Going
Sep 14th
 |
Video Creation Mastery – A Look Into Where Internet Marketing Is Going Article Word Count: 581 [View Summary] Comments (0) |
|
||||
View full post on Home Wealth Project Riot!
AutoBlog Creation & Internet Marketing – Web Development Jobs
Aug 21st
| You must be universally skilled blogger as well as Internet Marketing, keyword research, and Search Engine Optimization. |
|
||||
View full post on Home Wealth Project Riot!
The Ideal Small Business Job Creation Numbers for Politicians
Jul 26th
Suppose President Obama is considering different alternatives to stimulate job creation. One focuses on the largest businesses, the other on medium-sized firms, and the third on the smallest companies. Being a smart guy, he wants to see the data before he makes a decision. So he asks his advisors, “What share of jobs does small business create?”
Bizarre as it might sound, the answer he will get depends on which government agency’s numbers his advisors look at. In a recent working paper, Brian Headd, a Small Business Administration economist, reported the portion of net new employment – jobs created minus jobs destroyed – in different sized firms since 1993. Drawing on statistics from the two main government agencies responsible for calculating these figures, the Bureau of Labor Statistics (BLS) and the Census, he created simple pie charts to show the portion of net new employment that businesses of less than 20 workers, 20 to 499 workers, and more than 500 workers, produced.
In the figure below, I have created similar charts, adjusting the time period to 1993-2006 so that the same years are examined with both the Census and BLS data.
The numbers are astonishingly different. The BLS data says that the smallest businesses are responsible for the smallest portion of net job generation, producing only 24.2 percent of net new employment from 1993 to 2006. The largest chunk of job formation came from medium-sized businesses, which produced 40.4 percent of the net new positions. Big firms were responsible for 36.7 percent.
Census’s numbers say that the smallest businesses produced the largest chunk of employment, generating 72.1 percent of net new positions. The smallest portion of net job generation came from big firms, which generated only 12 percent of it, although medium-sized firms were only a little better, accounting for 16 percent.
Depending on which government agency the advisor went to – or which agency’s numbers fit the policy the advisor was advocating – the President would hear that the smallest businesses are either the largest or the smallest source of new employment.
Brian Headd does a good job explaining why the two agencies’ numbers are so different. He says, the Census “uses the start period in classifying firm size for each individual firm and measures the difference in employment for each firm based on their end period employment minus their start period employment. [BLS] uses a firm’s start period size and classifies all employment changes at that size class until the firm changes into another size classification.” Headd correctly points out that the small number of companies that move from one size category to another fundamentally alter the net employment numbers for small companies.
Unfortunately, the fact that we can come up with a mathematical explanation for the differences is beside the point. Two government agencies come up with wildly different numbers, depending on which (perfectly reasonable) approach to analysis they take. To me, this means that we have real problems with our efforts to understand small business job creation.
I suppose I should look at the bright side. At least on this issue, the politicians won’t have to distort the statistics to make their points. All they need to do is figure out which highly reputable group of government analysts uses the methodology that gives them the answer they want to hear, and talk only to them.
The Ideal Small Business Job Creation Numbers for Politicians
View full post on Small Business News, Tips, Advice – Small Business Trends
