Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Earn $300 A Week (or More) With Your Digital Camera
Jan 30th
Earn $300 A Week With Your Digital Camera Reveals “exactly” How You Can Earn A Regular Monthly Income With Photos That Are Currently Clogging Up Your Hard Drive.
Earn $300 A Week (or More) With Your Digital Camera
John Thornhill’s Digital Mentorship Monthly.
Dec 2nd
Follow A *real Life* Internet Marketer On The Road To Success. Step-by-step Videos Show You How.
John Thornhill’s Digital Mentorship Monthly.
Pre digital
Nov 25th
A brief visit to the emergency room last month reminded me of what an organization that’s pre-digital is like. Six people doing bureaucratic tasks and screening that are artifacts of a paper universe, all in the service of one doctor (and the need to get paid and not get sued). A 90-minute experience so we could see a doctor for ninety seconds.
Wasteful and even dangerous.
Imagine what this is like in a fully digital environment instead. Of course, they’d know everything about your medical history and payment ability from a quick ID scan at the entrance. And you’d know the doctor’s availability before you even walked in, and you would have been shuttled to the urgent care center down the street if there was an uneven load this early in the morning. No questions to guess at the answer (last tetanus shot? Allergies to medications?) because the answers would be known. The drive to the pharmacy might be eliminated, or perhaps the waiting time would be shortened. If this accident or illness is trending, effecting more of the population, we’d know that right away and be able to prevent more of it… Triage would be more efficient as well. The entire process might take ten minutes, with a far better outcome.
School is pre-digital. Elections. Most of what you do in your job. Even shopping. The vestiges of a reliance on geography, lack of information, poor interpersonal connections and group connection (all hallmarks of the pre-digital age) are everywhere.
Perhaps the most critical thing you can say of a typical institution: “That place is pre-digital.”
All a way of saying that this is just the beginning, the very beginning, of the transformation of our lives.
View full post on Seth’s Blog
Sell Your Digital Photos – Freelance Photography – Cameracareer.com
Nov 19th
Our Freelance Photography Guide Explains Exactly How To Sell Photos And Make Money With Your Digital Camera. The Freelance Photography Industry Is Booming. This Is A Genuine Home-based Business.
Sell Your Digital Photos – Freelance Photography – Cameracareer.com
The Complete Digital Slr Photography Guide
Nov 19th
Learn How To Take Sensational Photos! 6 Powerful Photography Ebooks Bursting With Tips – In One Essential Package. Includes The Full Slr Guide, Editing Guide, Composition Guide And Making Money With Your Camera Triple Guide.
The Complete Digital Slr Photography Guide
La Formula Digital | Curso De Marketing Online
Nov 15th
Descubre La Formula Secreta Para Atraer Mas Clientes, Aumentar Los Ingresos Y Convertir A Clientes En Fanaticos De Una Marca.curso Exclusivo Para Pequenos Y Medianos Negocios
La Formula Digital | Curso De Marketing Online
Shubh Diwali and digital lights
Oct 25th
Diwali is a national holiday in many countries around the world. It is a celebration of light and family.
The digital connections we’re now making are a different sort of a light and create a different sort of family. Knowing who is out there, what they need and what they can offer inevitably makes the world smaller, safer and more productive.
On a commercial level, when you know who your customers are, you can stop propositioning strangers and get down to the serious work of satisfying the needs and wants of those you know. A light goes on and you are no longer stumbling in the dark.
The digital light also transforms medicine. Alert readers have heard about the push to swab, to light up the truth of your DNA by swabbing your cheek and registering for a database. Painless and fast. Not merely on behalf of one person, but for everyone.
Bone marrow transplants are misnamed–they should be called bone marrow transfusions, because most of the time, that’s exactly what they are. No organs, no surgery, little discomfort. The most difficult part is registering, the shedding of light, sharing information about yourself.
It’s hard for me to remember how disconnected the world was 25 years ago when I started out on my own. It really was a dark ages–information, people, relationships–finding just about anything was most of the work. The world is lighting up, and just in time.
Happy Diwali.
View full post on Seth’s Blog
Exploring New Territory: Baby Boomers, Foreign Cultures, Digital Influence
Oct 17th
Change is a constant in business today. What worked last month may need a tweak this month. Even though there are core elements to business that remain, change is constant. For example, we have to market our company, service or message to acquire more business–that’s a core element. But some of the things we do in order to market our business are things we didn’t do five years ago. And I’m curious to see what will join the mix in the next five years … because things change.
Replacing Baby Boomers
In “When Big Companies Go Back to School, Will Small Businesses Benefit?” Anita Campbell says:
“Despite widespread unemployment, U.S. companies seeking to hire are complaining of a shortage of qualified workers.”
As the Baby Boomers continue to retire, industry finds there are not enough trained and tenured Generation X and Y (yet) to take their place in certain fields. To address the issue, some corporations are proactive as they encourage “schools and colleges to provide job training for the next generation of employees” Anita says in reference to a Wall Street Journal report on the subject.
Replacing Baby Boomers is new territory because it’s not plug and play. The new generations don’t think the same, don’t stay on jobs as long and are often motivated by different goals and lifestyle choices.
Understanding Foreign Cultures
Foreign is relative. Who is speaking? Where are they from? What is their culture? The ability to recognize and adapt to these distinctions can be new territory for some. In “How Understanding Foreign Cultures Can Help You Advance,” John Mariotti provides “a crash course in culture politics” including the differences from one company to the next.
Being CEO material isn’t enough to succeed in a new environment; you need to understand and respect the culture of the company. John says:
“No matter how competent you are, no matter how experienced you are, until you understand the culture in which you are operating, living or simply participating, you are in many ways, a rank novice.”
Distinctions between businesses, languages, departments and histories change how we see and respond to things. Every time you encounter a culture difference it’s new territory. So before you clear the room by saying the wrong thing, listen and adjust. Learning to maximize these distinctions instead of aggravate them could be good for business.
Paying Attention to Digital Influence
Ivana Taylor says:
“Like it or not, influence indicators matter. Becoming an influencer is no longer reserved for celebrities and powerful political figures. YOU are currently becoming an influencer, or fading into the background, depending on your marketing presence online.”
Social media is here, and the tools to measure its impact are emerging and adapting. Ivana says:
“Reputation and influence rankings are here to stay regardless of what the measuring app or tool is called.”
Social media is a relatively new marketing medium with new measurement tools. It’s new territory. The question is, How do you adapt to change, to new territory, to difference?
Pay attention to the people around you — how they engage, communicate and adjust — and make plans only after you understand what you’re dealing with. But be quick to listen because ignoring the distinctions and the changes can cost you opportunities, relationships and influences.
Exploring New Territory: Baby Boomers, Foreign Cultures, Digital Influence
View full post on Small Business News, Tips, Advice – Small Business Trends
Death By Digital Products – Returns, Merchants and Customers
Oct 9th
75% payout. This proudct will benefit Any internet marketer or anyone who wants to be an internet marketer. The product is about merchant accounts, returns, customer satisfaction and physical products. Happy customers buy again. Make them happy.
Death By Digital Products – Returns, Merchants and Customers
Digital Impact Will Raise Your Digital Marketing to New Heights
Oct 1st
A sobering tweet came across my Twitter feed a week ago before writing this review. TechCrunch reported that the first website, “a placeholder page written by Sir Berners-Lee,” is 20 years old.
That’s younger than MTV, below the legal age for a Jack Daniels if we were talking about a teenager, and an ultra-short period when compared to other industries such as automotive and modern steelmaking (both a product of the late 1800s).
So there’s valid justification for digital marketing still being experimental, right? Well, one book that takes the experiment out and puts results in is Digital Impact: The Two Secrets to Online Marketing Success by eMarketer CEO and co-founder Geoff Ramsey, and McCann Worldgroup marketing leader Vipin Mayar.
I received a free copy while attending an eMarketer Manhattan mixer celebrating the book’s publication. I really believe this book makes an excellent marketing guide for small businesses as much as it does for managers in a corporation.
Learn the best techniques to integrate your digital marketing for the best returns
The ideas Mayar and Ramsey reveal to address digital marketing weaknesses center on two key frameworks: performance management (identifying the right metrics based on exposure, strategic and financial concerns) and magnetic content (essentially, the “content is king” message, but with five criteria that help frame how valuable the content truly is for the receiver):
- Is the content unique?
- Is the content useful?
- Is the content well executed?
- Is the content fun?
- Does the content make good use of the channel in which it appears?
These frameworks are applied to current digital media available to big marketers and small businesses alike – search, display, email marketing, social media, online video and mobile – each medium treated in distinct chapters explaining subtleties of its application. I really liked this approach, which creates a serviceable workbook great for anyone just entering digital marketing and operating with a specific budget. ROI calculations are shown in each chapter, where appropriate, along with education regarding qualified reach and other metrics.
I give a huge thumbs up to the two ending chapters, one on integrating offline and online marketing, the other on dashboard creation tips. There’s no deep discussion on organizational challenges, but that topic would take another book to cover (I personally recommend Avinash Kaushik’s Web Analytics 2.0).
Bring the right data to ask the right questions and get the right answers for business
The authors explain in a straightforward manner why a book like Digital Impact is needed. After quoting a 2006 statement from former Proctor & Gamble marketing exec Jim Stengel on how consumer engagement has necessitated changes in capabilities and skills, the authors note the troubles that plague marketers today.
“We have less savvy marketers using new tools in bad old-fashioned ways. Tweeting out a random message about product feature or a two-for-one offer is as scattershot a strategy today as many mass-market network television ads were 30 years ago.”
The book is peppered with the latest eMarketer stats, as well as cases and references from other resources. All of this rightly speaks to marketers and in many ways small businesses that still believe a website, let alone any digital effort, is separate from their business strategy. One section, for example, explains why mobile is often overlooked.
“According to Forrester, about half of all retail sales in the United States are influenced by online researching and browsing, a growing portion of which is taking place on the mobile phone. Make no mistake: The bulk of these digitally influenced sales will actually take place in a store, but the impact from shopping via handheld devices is huge and growing.”
The six middle chapters may come across to a novice as if everything is essential, but the authors show how the combinations are best deployed. The search chapter wisely blends SEO and social media, while a chapter on display ads includes tips that aid SMBs making a first attempt on a limited budget:
“While you may have budget limitations, many of the larger-size banner units, like skyscrapers, leader boards and supersized rectangles, have been proven with the right creative to move the needle higher for brand marketers. Larger, more impactful ads consistently perform better than smaller ones, on average.”
If you are using information in a battle to convince colleagues of what marketing to choose, Mayar and Ramsey are the marketing marines you’d want saying “Semper Fi” to you.
A must-have for any business that is serious about marketing
eMarketer has proven itself to be top-notch asset for marketing research; Digital Impact is similarly useful as an excellent small business aid. This awesome read imparts an understandable blend of utility and information for anyone who needs to get into the basics of measurement without a discussion of analytic solution features.
Digital Impact Will Raise Your Digital Marketing to New Heights
View full post on Small Business News, Tips, Advice – Small Business Trends
