The Greatest Hits of the Entire Year


The Greatest Hits of the Entire Year

This content from: Duct Tape Marketing

For this year end post I thought I would rummage through the entire stock of  posts from the year and pick 11 for 2011. I picked the top 11 that you the readers reacted to most through your tweets, likes, comments and shares.

Lists and how to info are still very popular, social media topics still draw lots of links and this year you responded to some of my more personal musings about purpose and meaning in business.

I love what I do and particularly love the interaction I have with you my readers.

Keep letting me know both when I lift you up and let you down and we’ll all try to figure this thing out together.

Peace! – John

Top 11 Posts of 2011

1) – Work as Craft
Owning a business is a beautiful thing; a thing done quite often, not for riches, but to fulfill a dream or carry out a passion for doing something. Read More Here

2) – The Complete Small Business Marketer’s SEO Toolkit
Business owners and marketers don’t necessarily need to become SEO experts, but they do need to equip themselves with enough knowledge, data and access to simple SEO tools to allow them to understand how and why one site ranks higher over another, what’s holding a site back and the most important ways to quickly analyze any page they land on. Read More Here

3) – 5 Practical Tips for Getting More from Facebook
As the importance of Facebook as small business marketing tool continues to grow it’s important to adapt your marketing behavior in ways that allow you to gain practical benefits from the way people are choosing to use social media. Read More Here

4) – The Single Most Powerful Use of Social Media for Small Business
I get asked all of the time for tips on simple ways to use social media in a small business that don’t require vast amounts of time. Read More Here

5) – 7 Characteristics of a Real Life Marketing Strategy
In my opinion, developing and executing an effective marketing strategy is the most important job of any marketer and failure to do so is the single greatest threat to creating anything that looks and feels like business building momentum.Read More Here

6) – 5 Types of Content That Every Business Must Employ
The creation and distribution of content has become such a significant aspect of effective marketing that it requires a high place in the strategy conversation in most every business. Read More Here

7) – Begin With the Customer Experience in Mind
When most businesses create a new product or service offering they initially develop the attributes of the product or service. Makes sense, you don’t have anything to sell unless you create something people want to buy. Read More Here

8 – 7 Reasons Why Your Business Is Stuck
Ever feel like you’re in a rut. Or worse, that you keep pushing that boulder up the hill, all Sisyphus like, only to watch it roll back down, feeling that you are destined to repeat this throughout eternity. Read More Here

9) – The 4Ps of a Fully Alive Business
Back in the early 1960′s the American Marketing Association coined the term the “Four ‘P’s” as a way to describe the essential elements of the marketing mix. >Read More Here

10) – 5 Things You Must Do To Sell To a Small Business Owner
Small business owners are an odd lot. I can say this without judgment because I am one. >Read More Here

11) – 5 Ways To Make An Email Newsletter Your Best Sales Tool
No matter how enamored you may be with social media, email still outpunches just about every tool out there when it comes to cost effective lead conversion. Read More Here

View full post on Small Business Marketing Blog from Duct Tape Marketing

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$90 million Verizon Refund Hits Customer Bills

Verizon Wireless will refund 15 million customers up to $90 million for erroneous data charges. The credits will appear on customer bills starting this month. From the New York Times:

In the last three years, the F.C.C. has received hundreds of complaints from Verizon Wireless customers who said they were charged for data use or Web access at times when their phones were not in use or when they mistakenly pushed a button that activated the phone’s Web browser.

Verizon said in its statement that the customers would receive credits from $2 to $6 on their October or November bills or, in the case of former customers, refund checks.

The refunds will be paid to customers who did not have data access plans but who were nevertheless assessed one or more charges of $1.99 because of data exchanges initiated by software built into their phones, or because of charges for inadvertently going online on the phones.

The F.C.C. is likely to press Verizon to pay a penalty for failing to notify customers of the problem, which has been occurring since at least 2007, according to people close to the talks.

I guess three years late is better than never.


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“The Social Network” Hits Theaters

http://homewealthproject.com/wp-content/blogs.dir/1/files/HLIC/8bf678e00d89f56d8f2214eb8f8ef6a0.jpg Check out these stories to make sure you haven’t missed any of the buzz around this major motion picture about social media
First shared by mashable
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Last shared: Sun Oct 03 01:37:38 GMT 2010
634 Total Shares: 634 Tweets

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Flickr Hits Its 5 Billionth Photo, And Here It Is

http://homewealthproject.com/wp-content/blogs.dir/1/files/HLIC/5ee5c26592f0a7df4438dd0a7a62634d.jpg According to Media Culpa a blog that apparently obsessively tracks these things, photo-sharing site Flickr has hit the 5 billionth…
First shared by TechCrunch
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Last shared: Sun Sep 19 05:39:10 GMT 2010
960 Total Shares: 960 Tweets

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Sanofi-Aventis’ Genzyme Buyout Hits Brick Wall

French company Sanofi-Aventis, the world’s fourth-largest prescription drugmaker, is looking to buy US-based biotech giant and rare disease treatment specialist Genzyme. But Genzyme rejected S-A’s $18.5B offer, meaning that negotiations for the mega-merger may drag out. FiercePharma’s Tracy Staton sums up the situation:

Even if Sanofi goes hostile, as CEO Christopher Viehbacher’s letter to Genzyme hinted, the deal could take months and months to complete, if the French drugmaker sticks to its guns on price. So far, Sanofi is standing firm at $69 per share–though Viehbacher says the company is “reasonable” about negotiating. And it may continue to do so, some analysts say, despite the prevailing wisdom that the deal will get done with a mid-70s price.

As Karl Heinz Koch of Helvea tells Reuters, “What do you do as a shareholder if the stock’s at $52.50 and you can sell at $69? You get rid of your shares. I don’t think Sanofi (will) have to raise their offer much.” And Harry Glorikian, of Scientia Advisors, told the Boston Globe, “Genzyme’s hand could be forced. A shareholder might say, ‘I’ll take the $69. We’ve had some production problems, and we don’t know what’s around the corner.’ If enough shareholders think it’s a good deal, they’ve essentially sold the company.”

Here’s what the companies’ CEOs have to say about the situation (MarketWatch):

“The Genzyme board is not prepared to engage in merger negotiations with Sanofi based upon an opportunistic proposal with an unrealistic starting price that dramatically undervalues our company,” Genzyme Chief Executive Henri Termeer said in a letter to Sanofi-Aventis.

“We are going to be disciplined and disciplined means that we have a value in mind,” said Chief Executive Christopher A. Viehbacher. “I am not prepared to go to any lengths to acquire the company.”


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Re closes weak as risk aversion hits stocks – Forex – Markets

The rupee edged slightly lower on Friday weighed by late losses in… in global markets ahead of a key speech by Federal Reserve chairman Ben Bernanke.
First shared by IndiaNews247
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IndiaNews247
Last shared: Fri Aug 27 20:25:01 GMT 2010
13 Total Shares: 13 Tweets

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Graffiti spike hits Fresno business owners hard | abc30

His idea of stopping the graffiti problem starts with those who are caught vandalizing property. “The people that that are serving time for whatever…
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Last shared: Wed Aug 18 07:52:16 GMT 2010
4 Total Shares: 4 Tweets

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Euro hits 11-week high vs broadly weak dollar-Forex-Markets

Market participants said demand for euros from an Asian central bank in early European trade had sparked wider demand for the single currency, helping…
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ETForex
Last shared: Thu Jul 29 13:35:58 GMT 2010
6 Total Shares: 6 Tweets

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CBS TV Looks to Social Media for Next Big Hits

As the world gets smaller and online and social media get bigger, the pool of source material is going to expand dramatically,” Tassler told TV…
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Last shared: Thu Jul 29 00:37:39 GMT 2010
139 Total Shares: 139 Tweets

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