Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Are You Ready for Cyber Monday?
Nov 29th
It’s that time again, and with big success on Black Friday many businesses are expecting to see great numbers today as well. It’s Cyber Monday, and if you have an online presence for your small business it should be a rewarding day. What are your plans to bring customers in?
Getting Ready
Are you ready for Cyber Monday? Black Thursday was huge for retail in general, and hopefully for your small business as well. But are you ready for Cyber Monday? If last year is any indication, customer interest online today could be even greater. Are you ready? USA Today
Does your business have a presence online? Better hurry. This study suggests that not only do Americans prefer shopping online, they even prefer giving charitably there. Today’s Cyber Monday sales are expected to be huge. Regardless of your business, we hope you’ve got your online strategy in place. Fox News
Safety Tips
Avoid scams by doing business with sites you know. Cyber Monday shoppers can also fall victim to rogue sites that offer deals too good to be true, sites that will either take their money without ever delivering the product or service promised or attempt to steal passwords and other information. Instead, do business with a small business Website you know. WIVB
More cyber shopping tips. It’s important for shoppers to be careful when venturing online, and this gives small businesses who have built a strong relationship with their customers an advantage. Avoid marketing techniques that might seem questionable to online shoppers and focus on building trust with your site. News 10
Marketing Basics
Is your business mobile friendly? On Cyber Monday an online presence may no longer be the only consideration. Another issue: many potential customers may be doing their shopping from a mobile device. Have you taken this into account while setting up your marketing campaign? PCWorld
Is your Website really ready? With Cyber Monday already under way, if the answer to this question is no, you may face significant challenges hitting your online sales goals. The ease with which your Website can be used by customers is important. Be sure to react to any problems as they arise. Reuters
Policy
Online sales tax may change cyber shopping. But is this development positive or negative for small business? While some brick and mortar small businesses complain lack of online sales tax gives big online retailers an unfair advantage, small businesses online also can benefit from this break. KFSN-TV
Online Tips
One small business sees Facebook success. Though big companies are certainly using it, social media can be a boon for smaller businesses as well. Here’s one story of a small business finding success on Facebook. How are you using social media this Cyber Monday? WQAD
Even online, take advantage of local edge. One local business talks about the importance of creativity and appealing to loyal local customers when competing against big chains. Even when marketing online, think about catering to your supportive local market. KEYC TV
Small businesses struggling to compete. While some small businesses will have definite advantages with an increasingly online customer base like the one being catered to on Cyber Monday, others are having difficulty keeping up. Some small business leaders insist a small business must be either very unique or very inexpensive to survive. Press-Citizen.com
Are You Ready for Cyber Monday?
View full post on Small Business News, Tips, Advice – Small Business Trends
Black Friday, Small Business Saturday and Cyber Monday Kick Off a Big Shopping Weekend
Nov 29th
By almost all accounts, the start of the holiday shopping season was strong for retailers, who reported a 7 percent increase in sales over Black Friday 2010. Encouraged by a vigorous campaign supported by American Express and unseasonably warm weather in the northeast, shoppers made the rounds in cities across the U.S. on November 26, 2011, the second annual Small Business Saturday.
The initiative’s Facebook page generated more than 2.6 million likes, an increase from 1.2 million last year. American Express offered its card members a $25 credit for any $25 or more spent at qualifying small businesses nationwide.
Millions of consumers made it a point to shop locally in support of small, independently owned local businesses that create jobs, boost the economy and invigorate neighborhoods. The initiative was created in response to small business owners’ most pressing need: more demand for their products and services.
Many found it a welcome reprieve from the Midnight Madness that large retailers created by opening at 12:00 a.m. on the day after Thanksgiving.
President Obama, who has made small business growth a priority of his administration, led by example and shopped locally. The President and his daughters visited a bookstore in Washington D.C.’s Dupont Circle neighborhood and made their purchases on Small Business Saturday.
Retailers should be cautiously optimistic about the initial holiday rush. This year Thanksgiving fell on the 24th of November, which left a full 30 days of shopping before Christmas. Cyber Monday provides a third boost during the initial weekend of the 2011 holiday shopping season. The key will be whether the spending continues through December.
A strong fourth quarter could be exactly what the U.S. needs for a full-fledged recovery to occur. Increased consumer demand is what small businesses need to grow. Since they create the majority of new jobs in the economy, we have experienced what could be a positive start for the days, weeks and months ahead.
Image from Kenishirotie/Shutterstock
Black Friday, Small Business Saturday and Cyber Monday Kick Off a Big Shopping Weekend
View full post on Small Business News, Tips, Advice – Small Business Trends
An Inside Look At The Business Behind Cyber Monday
Nov 28th
In 2010, 88% of online retailers participated in Cyber Monday, and the event only looks to be gaining more steam. This infographic breaks down the rapid growth of one of the biggest shopping days of the year and explores the retailers’ behind-the-scenes attempts to keep up with the increasing customer volume.
Cyber Monday is growing by leaps and bounds every year as people realize that it is far easier to make a purchase online than it is to wait outside a store at 3 am. We can expect to see even more buyers participating in 2011, with sales going higher than ever.
Source: Modis – IT Staffing Agency
View full post on Business Pundit
Monday Guest Stars
May 17th
This content from: Duct Tape Marketing
Here are your guest contributors for Monday’s edition of the Duct Tape Marketing Small Business Week iPad Giveaway.
Read each of the five posts that follow and click our entry form link to match the guest star with their post.
Chris Brogan
Chris Brogan consults and speaks professionally with Fortune 100 and 500 companies like PepsiCo, General Motors, Microsoft, and more, on the future of business communications, and social software technologies. He is a New York Times bestselling co-author of Trust Agents, and a featured monthly columnist at Entrepreneur Magazine. Chris’s blog, [chrisbrogan.com], is in the Top 5 of the Advertising Age Power150.
Mitch Joel
Mitch Joel is President of Twist Image — an award-winning Digital Marketing and Communications agency. His first book, Six Pixels of Separation, named after his successful Blog and Podcast is a business and marketing bestseller. Follow Mitch here: www.twistimage.com/blog.
Anita Campbell
Anita Campbell serves as CEO of Anita Campbell Associates Ltd, a woman-owned consulting firm helping companies and organizations reach the small business market. She is the founder and Editor-in-Chief of Small Business Trends, an award-winning online publication. She hosts Small Business Trends Radio, where she interviews other small business experts.
Tim Berry
Tim Berry is the president and founder of Palo Alto Software, founder of bplans.com, and a co-founder of Borland International, author of books and software on business planning, Stanford MBA, father of five, married 41 years. His latest book is The Plan-As-You-Go-Business-Plan. He can be found blogging at his main blog Planning Startups Stories.
Pamela Slim
Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own business. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web. She is also an author of Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur.
View full post on Small Business Marketing Blog from Duct Tape Marketing
Fun Social Media Tips to Increase Your Black Friday & Cyber Monday Sales
Nov 25th
The Holiday shopping season is about to kick off in a big way! Black Friday (the day after Thanksgiving) is approaching quickly and Cyber Monday, the biggest online shopping day of the year, is one week away. Here are some fun tips to reach out to people socially and increase your sales these two important days.
Tip #1) For your Facebook fans: hold a Black Friday contest.
- Post special deals all day long, and have the first person, 5th person or 80th person to like this post receives this special price or offer.
- This type of fun strategy is easy to pull together with little effort and man power.
Tip#2) Use your Twitter or Facebook account: hold a scavenger hunt.
- Send people on a scavenger hunt through a particular website to find something hidden. For example, we could ask, what award did .Com Marketing win in 2003?
- The contest judge accepts tweets with real, creative, or funny answers (depending on your site and what approach you want to take).
- The winner is selected randomly amongst those that got the right answer in 24 hours.
Why I like this idea
- It’s fun and game-like
- People get even more engaged in a website and might find some hidden gems
- You have 24 hours to play, and you don’t have to be “quick on the draw”
Tip#3) Facebook, Twitter or Foursquare: Post the Black Friday or Cyber Monday word of the day. To receive the free appetizer or product/service discount, patrons have to reveal the word during or before checkout to receive the deal.
These are just a few simple ideas to engage and interact with your social media audience!
View full post on .Com Marketing Blog | Internet Marketing Trends | Interactive Marketing
Fun Social Media Tips to Increase Your Black Friday & Cyber Monday Sales is a post from:
Related posts:
- Rules of Engagement: Social Media Before you even post that first tweet, it’s important to…
Related posts brought to you by Yet Another Related Posts Plugin.
Find Killer Cyber Monday Deals on These 7 Sites
Nov 23rd
Image: Memeticians
Cyber Monday, the biggest Internet shopping day of the year, happens on November 30. As a shopping day, it’s not quite as involved as Black Friday. You can hit up Cyber Monday in your pajamas.
It still pays, however, to know where to find deals. We created a list of the five best websites to find Cyber Monday deals below. We didn’t add obvious ones, like eBay and Amazon, because we figured you probably know about those. The sites below compile Cyber Monday bargains so that you can find the ones you want quickly, without an excess of Google searches. Happy shopping:
Features:
Coupons
More than 700 stores in their database
Email updates
Free shipping offers
Hourly specials on Cyber Monday
Shop.org invented the term “Cyber Monday.” Their extensive database of more than 700 stores has your Cyber Monday needs covered. You can scroll through deals at the top of the page, scroll through merchants, or find deals by searching through coupon-style icons below that. The website appears busy at first, so you have to get accustomed to navigating through all the information. All proceeds from CyberMonday.com go to a scholarship fund for students studying ecommerce–a nice touch.
Features:
Downloadable coupons & deals toolbar
RSS feed
Deal/coupon widgets
Dealio’s Cyber Monday has a simple interface that makes it easy to navigate. Explore the site by store logo, product, or featured deals. Their complete list of ads by store is helpful. If you want to keep your Cyber Monday search simple (and potentially faster), start here. Their blog also offers good tips and deals.
Features:
They put checkmarks next to store names on left sidebar after they’ve received ads for that store
Forums
Email updates
On Twitter/Facebook
Find deals by store icon or coupon link on this site. It updates frequently, but doesn’t include a blog, so you get a bare-bones list of deals. Their forums help you find more information. The interface design makes this a good site to find deals by store.
Features:
Blog
Find deals by store, coupon, or category
Lists additional stores with holiday deals
Store watch feature
Offers.com’s Cyber Monday homepage features coupon codes, making it easy to browse discounts by company. Sidebars offer easy access to stores and product listings. The site syncs with other Offers.com features, including a customized store watchlist and an As Seen on TV section. Their blog covers ongoing deals throughout the season.
5. Digital Editor’s Cyber Monday
Features:
Email alerts (only when homepage is updated)
“Email a friend” feature
Extensive list of stores with discounts
The best feature on this site is its large database of retailers with sales or discounts. The homepage has coupon codes by store. Since many stores have more than one coupon, navigating to your preferred deals can be laborious. Unfortunately, the site lacks a search box, so the best way to find your favorite deals is to search on the main list.
Year-Round Coupon Sites for Cyber Monday
The sites below aren’t Cyber Monday (or Black Friday) specific, but we’d be remiss not to mention them:
CurrentCodes has a comprehensive list of online discount codes for an impressive number of retailers every day. Trust their code-collecting acumen for your Cyber Monday deals, too.
WOW Coupons compiles a real-time list of major retailer coupons throughout the year. Look for even more action during Black Friday week.
View full post on Business Pundit
Real estate agents turn to social media to connect with clients – Business Monday
Oct 4th
 |
Anecdotal evidence of social media’s results has spread among the real estate community, and Realtors are joining Twitter,… |
|
||||
View full post on Home Wealth Project Riot!
Social Good Summit and UN Week Starts Monday
Sep 17th
 |
Through Mashable and our audience, we are aiming to bring the new media and social media worlds into the events, whether in person or via live stream… |
|
||||
View full post on Home Wealth Project Riot!
Be open to social media’s benefits to your business – Business Monday
May 24th
 |
For many individuals and organizations, social media remains a nebulous dimension of marketing. Finding the right path to pursue and understanding the… |
|
||||
View full post on Home Wealth Project Riot!
