Home Wealth Project
Extensive Research On How To Build Wealth From The Comfort Of Your Own Home.
Privacy Crisis.
Dec 8th
E-book Shows How To Prevent Identity Theft. Contains Proven Legal Strategies On How To Bank, Travel, Work And Live Anonymously.
Privacy Crisis.
Small Business News: Digital Privacy and Customer Care
Feb 9th
Small business is all about customer care. So how to you feel about new proposed legislation that is designed to prevent online clients from tracking customer behavior online? Are you concerned about customer privacy issues? Do you think we need more regulation? Will this legislation, if passed, affect your business at all. We’d love to hear so give your thoughts below. We’re all about small business here, so we want to hear your voice. Here’s more…
News
How will new online privacy laws impact your online selling? According to reports, new legislation would create a no track mandate aimed at online advertisers and would require them to offer visitors an opt out and third party consent before using the information collected. Lots of small businesses we know ask for customer information and use it only with permission. How big a deal do you think this is to the online small business community? B to B
Technology
Using the data you have. With concerns about how business gather data in an information driven world, a better question might be whether your business is making the best use of the data you already have. How much “unstructured data” does your business have lying around? What use are you making of it and how could you improve customer service if you did? Dashboard Insight
Customer experience becomes hard science. Though the World Wide Web Consortium might not define a current project that finely measures user experience down to 20 specific metrics for every site visited on the Internet as customer research, it’s certain that the results could be described as customer experience. What do you know about how customers experience your online presence…or your bricks and mortar location for that matter? What are you doing to find out? Information Technology News
Bar codes as a customer service tool. No they aren’t just a long sequence of data strips on just about every product sold but also a tool the hotel industry is using for customer service as well. Bar code technology can be used to share a variety of information with customers and provide additional amenities and convenience. How are you looking into using bar code technoloy to improve convenience and service for your customers. E-Marketing Associates
Sales And Customer Service
Turning a snow day into a pay day. You don’t need high tech toys to assess and fill customer needs. In this podcast, profitability coach Nicole Fende talks about ways to use unexpected events and a connection with customers’ needs to boost revenue even at times of relatively low productivity. Give a listen! SmallBizFinance
Customer service for the underserved. Chris Hamilton has a compelling argument for approaching customers other businesses ignore. With most other businesses selling products and services to the bigger players, marking out an underserved industry is a way of eliminating competition especially if your product or service adds value. Check out Chris’s video on sales to the under served market. Enjoy! Sales Tip A Day
What sushi chefs and sales pitches have in common. You could probably guess this one without reading much further, because the answer is: presentation. We hope you will reward further though because the way in which a good sales pitch depends on good presentation is important for every small business to understand. Bonn a petite! Sales Du Jour.com
Success Stories
Selling without selling. It’s an oft repeated strategy in small business and entrepreneurial circles these days that the best way to sell a product or service is to help your customer with a problem first…even if this means initially offering the service and other benefits free of charge. But this was definitely the case when 17-year-old Pallav Nadhani launched FusionCharts eventually selling to Google and Weather.com without ever making a pitch. Beyond The Pedway
Self-Development
Your customer service checklist. What kind of service are you giving your customers? If you don’t know the answer, it’s probably high time you find out. Fortunately there’s no need to reinvent the wheel. A simple check list for customer service soul searching is immediately at hand. Take a look at the check list at the link above. Can you think of any other points that could have been added? Let us know what you think. eMentorMarketing
Don’t go changing to try to please me. As the Billy Joel song suggests, efforts to win over another person can sometimes be taken to extremes. This can certainly be the case in customer service. Though certainly it’s a good idea to know your customers, build a relationship with them and try to solve their problems and fill a need, it isn’t your job to cater to an individual’s ever whim. Remember that your business must stay true to itself and forget about giving in to the bullying of one customer who wants you to be something else. Open Forum
Small Business News: Digital Privacy and Customer Care
View full post on Small Business News, Tips, Advice – Small Business Trends
Will Mobile Sites or Internet Privacy Top the Digital Trends of 2011?
Oct 13th
As a new year looms just around the corner, there are many new developments and trends to anticipate, and some of the most exciting –or at least, the most influential are taking place in the digital realm. While predicting next year’s digital trends are far from being an exact science, the following items are sure to pop up on your digital radar in the new year:
- Cloud Computing
- 3D Technology
- Single -Login Services
- Mobile Sites and Commerce
- Streamlining Online/Internet Privacy
The use of 3D technology for home entertainment systems has been under speculation for quite some time, but enthusiasts are hinting at some major developments and opportunities in 2011. As many of the past year’s blockbuster movies have featured 3D capabilities, the public is warming up to the potential of this exciting technology, and television producers are already looking at the possibilities for home-based units that capture the unique 3D experience.
Another growing trend that’s likely to skyrocket in 2011 is cloud computing, also referred to as SaaS, or Software as a Service. With providers like Google Docs and other big names rolling out useful developments and with the increase in modular services for tasks that range from accounting to project management and beyond, a growing number of companies are switching to ‘net based’ productivity and business software. Look for more competitive pricing and greater mobile integration for cloud computing in the coming year.
Speaking of the realm of all things mobile, mobile sites and the elusive promise of mobile commerce is set to yield some great things in 2011. Sure, 2010 has made plenty of iPhone lovers and other gadget fans happy with useful app developments, but truly harnessing the power of mobility for global commerce has yet to take off. In 2011, expect easier shopping, mobile banking, and other related services on phones and mobile devices –and if you’re running a business, get ready to take advantage of this hot trend. .Com Marketing can help your company launch a new mobile site for 2011.
Many of the best-loved digital developments in recent years have won fans through their ability to make the digital world easier to navigate and use, and in 2011, the domination of single-login services is likely to continue the trend. While operations like OpenID have already been gaining considerable support, it’s time for more competitors to step forward and for online services to integrate their login systems with single key providers.
Keeping things simple and easy shouldn’t sacrifice matters of security, however, 2011′s public will be especially aware of the importance of maintaining privacy online. Streamlining privacy policies and data handling is sure to be a major digital trend in the new year, as major services and small sites alike take a lesson from Facebook’s privacy faux pas and offer users a better sense of protection.
From better policies to better products, there is a lot of exciting developments in store for tech users in the coming year. Whether 2011 showers consumers with fun new digital toys or enhances professionals’ work with useful tools, there is bound to be something for everyone once the top digital trends of the year get into full gear.
View full post on .Com Marketing Blog | Internet Marketing Trends | Interactive Marketing
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Do you actually care about privacy?
Sep 21st
I’m not sure you do.
If you cared about privacy you wouldn’t have a credit card, because, after all, they know everything you spend money on. And you wouldn’t use the phone, because somewhere, there’s a computer scanning what you say.
What most of us care about is being surprised. You don’t want the credit card company to track where you’re staying and whether you’re buying flowers for someone you’re not even married to–and then send you a free coupon for STD testing, right? Even if it was a good coupon, and even if they knew you needed it. No, you don’t want this because you don’t want to be surprised.
What many people miss about privacy and Facebook is that the company has always taken the position that privacy shouldn’t be assumed. Sure, they’ve mishandled some of their user communications and feature rollouts, but basically, they offer the religion of no-privacy, and an entire generation or two is ready to grow up in public as a result. We’re just not eager to be surprised along the way.
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