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3 Companies Using Open Source

It’s very interesting to note that a recent study revealed that approximately 85 percent of companies globally are using open source software. Not surprisingly, the main motivator for using open source software is cost. Other indicators point to the fact that this software provides companies protection from becoming locked into a single vendor.

However, major corporations and companies are also engaging in the open source development process. This process is known for its group collaboration efforts, with many different developers working on a single product or software. The end result is often much more successful than those with only a few developers working on a project.

Here is a look at some major corporations that have embraced this development philosophy with very successful results.

 

Procter & Gamble Co.


Imagine a world-renowned company changing the way it conducts its research and development processes. Procter & Gamble, one of the largest corporations in the world did just that. The company moved from a traditional research and development style to one that follows the open source strategy. Interestingly, Procter & Gamble calls this new strategy “connect and develop.” Following the lead of the open source initiative, the company is reaching out to the collective minds around the world. One of the goals of this new initiative is that 50 percent of the new products in development must come from sources outside of its own laboratories.

 

BMW


BMW Group embraces the open source development theory within its new car development projects. Team members, who can number in the hundreds, are gathered together from their home bases to work at BMW’s Research and Innovation Center. These team members include personnel from wide ranging departments including design, marketing, purchasing and others. These team members then collaborate, sometimes for as long as three years, to develop and create the new car’s prototype design. These sometimes disparate-thinking groups collaborate in an open source environment, trading and sharing ideas, all with the end goal of creating the very best new automobile design.

 

Southwest Airlines


Southwest Airlines recently gathered team members from across the company. These included employees in dispatch, operations, flight and crew members and others. This group was asked to come up with a set of changes that could be implemented to create changes in the airline’s operations.

Eventually the group came up with 109 ideas that were then presented to upper management. Tom Nealon, Southwest’s chief information officer stated that there was a diverse group of people working on this crucial project. He also indicated that because some group members asked questions that might seem rudimentary to others, the group actually had to do a much closer examination of their ideas and solutions. It made the group challenge themselves to look at the big picture from a different angle.

 

The idea of group collaboration has worked for many years with in the open source software community. Now more and more large and small corporations and companies are embracing this philosophy with some amazing results. By proof of these three examples, they are met with great success and acceptance.

 


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The Source of the Fountain of Content Idea Utopia


The Source of the Fountain of Content Idea Utopia

This content from: Duct Tape Marketing

conference agenda

Image: luc legay via flickr

Everyone online these days is encouraging you to create content, but with a constant demand for fresh ideas it can be a bit tough to come up with topics to write about day in and day out. I have a few sources I turn to consistently for inspiration, but today I’m going to reveal what for some will be the source of the fountain of content idea utopia!

If you want to create content that is fresh, relevant and even a tad cutting edge, look no further than the topics being presented at upcoming conferences related to your industry. While not universally true, most conference organizers try to put together programs that represent the kind of things their members and community are asking for most or that are on the horizon.

If you consistently follow and write about these topics you have the ability to insert yourself into the conversation as these conferences occur and may even get yourself invited to speak or contribute on one of these hot topics as your content bubbles up to the top of searches related to these topics.

You can start trying out this simple, but powerful tactic with a quick visit to this list of 100+ Upcoming Social Media and Tech Events – from the prodigious writers at Mashable.

Simply find a conference or two that looks interesting, scroll through the agenda, and presto, instant relevant content ideas served up on a platter. With a little research you should be able to turn up a list of event for just about any industry out there.

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